Petrie PR | Asia's Leading Lifestyle PR and Social Media Agency

Petrie PR is a Global Leading
Lifestyle PR and Social Media Agency

Your strategic partner for
Asia and the Middle East markets

Petrie PR is a Global Leading
Lifestyle PR and Social Media Agency

Your strategic partner for
Asia and the Middle East markets

Mainland China. Hong Kong. Taiwan. Singapore. Vietnam. Malaysia. Thailand. Indonesia. United Arab Emirates. Saudi Arabia. Bahrain. Qatar. Kuwait. Oman.

Shaping luxury lifestyle narratives in Asia and the Middle East

Petrie PR’s talented team working across offices in Hong Kong, Shanghai, Beijing, Singapore, Jakarta, and Dubai brings decades of luxury lifestyle expertise and a track record of excellence in the promotion of luxury lifestyle and real estate, health and wellness, arts and culture, hospitality and travel brands.

We work with clients in the following industries:


L
uxury lifestyle
T
ravel and hospitality
H
ealth, wellness and medical
A
rchitecture and interior design
P
ublic figures
P
roperty and luxury real estate
F
ashion and style
Wines & Spirits
Food & Beverages

Petrie PR clients are leaders, creators and innovators

In 2023-2024, many of our clients were awarded with the following prestigious titles:

Conde Nast Traveler The Gold List
World's 50 Best Hotels
Michelin Keys
Destination Deluxe Awards
Asia Pacific Property Awards

What our clients say

“From day one Petrie PR has been an asset to Aman in this region, having become an extension of our business and taking the time, not only to understand our products, but to become fully versed in our brand values and DNA. As a result of this dedication, Petrie PR has offered an exceptional service over the past seven years.”

 

– Anna Nash, Chief Commercial Officer, AMAN

“A wonderful team to work with, Linda and her talented professionals represent SLD Group in Asia with excellent results, making sure to communicate our Group’s vision with the utmost detail and integrity through the region.”

 

– Steve Leung, Founder of Steve Leung Design Group Ltd

Petrie PR Campaigns

The Original FX Mayr

The Original FX Mayr

PR & Media relations | Social Media Influencer Marketing

 

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17265_Soneva-Jani-Chapter-Two-1-Bedroom-Water-Reserve-with-Slide

Soneva

China Strategy | Integrated Communication Strategy | PR campaign

 

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Gordon & MacPhail x Sir David Adjaye OBE

Gordon & MacPhail x Sir David Adjaye OBE

Product launch campaign | PR campaign | Content Creation

 

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Belmond ACC SUI 1

Belmond

Integrated Communication Strategy | Influencer Marketing | Media relations | Content Creation

 

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Jean-Michel Gathy

Jean-Michel Gathy / Denniston

PR and Media relations | Social media management | Content Creation | International Campaign Coordination

 

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Andaz Bali (Hyatt)

Hyatt

Integrated Communication Strategy | PR campaign | Social Media Influencer Marketing

 

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Communications Strategy, PR & Social

Regionally and internationally connected, Petrie PR operates across Asia and the Middle East, with strategic partners in Australia and New Zealand. Our network spans the most influential media and cultural platforms in Mainland China, Hong Kong, Singapore, Taiwan, Indonesia and key Southeast Asian markets and the GCC.

 

We develop and deliver integrated communications covering PR, social and digital, uniting strategic thinking with meticulous execution. As a strategic partner, we work closely with brands to navigate complex, multi-market environments – building relevance, reputation and commercial impact spanning luxury lifestyle, architecture and design, real estate, medical, health and wellness, arts and culture, F&B, hospitality and travel industries.

 

We specialise in luxury communications in the following areas:

Luxury lifestyle

Luxury
Lifestyle

Hospitality

Travel &
Hospitality

Wellness

Health,
Wellness
& Medical

Luxury property

Property
& Luxury
Real Estate

Architecture

Architecture
& Interior
Design

Art & culture

Arts &
Culture

Public figure

Public
Figures

Fashion

Fashion
& Style

Food & Beverages

Food &
Beverages

Wines & spirits

Wines &
Spirits

Complementing our core media relations expertise, the service offering of Petrie PR extends from creative brand consultancy to event organisation, crisis communications management, social media and content creation.

Luxury Communication Strategy

Petrie PR develops strategic narratives designed to travel across Asia and the Middle East, respecting the cultural, commercial and media nuances of each market through an integrated communication approach.

Strategic Partnerships

As a leading luxury lifestyle communications agency originating in Asia and now established in the GCC, Petrie PR works closely with luxury brands, communities, and key decision-makers delivering tailored strategies that drive visibility, relevance, and long-term brand value.

China Strategy

Reach China’s most influential luxury and lifestyle sectors through its fast changing media, digital and social media landscape. Our services include social media management, content creation and influencer marketing.

Brand Creative Consultancy

Ideas generation is our forte from a team of forward thinking creatives. We share market and trends intelligence to facilitate strategic partnerships to reach new audiences and make a material difference to your bottom line.

Decades of luxury integrated communications experience across the PR and social media landscape in Asia and the Middle East

Petrie PR’s talented team brings decades of luxury lifestyle expertise and a track record of excellence in the promotion of luxury lifestyle and real estate, architecture and design, health and wellness, arts and culture, hospitality and travel brands.

 

Passionate about the details, we strive to exceed expectations, never compromising on service delivery, whilst taking great pride in our unique highly personalized approach to servicing client and media relationships.

 

Work with us to achieve the most effective results in today’s fast-moving media environment and adapting plans according to the cultural landscape in Asia and the Middle East.