Moët & Chandon

About Moët & Chandon

Moët & Chandon, also known simply as Moët, is a French fine winery and co-owner of the luxury goods company LVMH Moët Hennessy Louis Vuitton SE. Moët et Chandon is one of the world’s largest champagne producers and a prominent champagne house.

The role of Petrie PR

Petrie PR supported an immersive press trip to the Moët & Chandon Chateau at Epernay inviting a select number of Asia media to tour the Moet & Chandon Cellars located under the Avenue de Champagne and facilitating individual interviews and tasting with the Chef de Caves.


Petrie PR also supported the Veuve Clicquot Rose 200th Anniversary Rosé Blended Champagne Media Experience by extending an invitation to the leading titles in the market to the Manoir de Verzy vineyards in Reims and facilitated the arrangements for the media and the commissioned stories.

Project Spotlight: Veuve Clicquot

With Madame Clicquot’s audacious vision of color, taste and aroma, she created the first known blended rosé champagne in 1818. In 2018 Veuve Clicquot celebrates the 200th anniversary of Veuve Clicquot Rosé, a perfect expression of traditional savoir-faire.

Project Coverage

  • Secured coverage in leading publications including CNN Travel, BILLIONAIRE, South China Morning Post, and POST Magazine