Hyatt

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About Hyatt

Hyatt is a multinational hospitality company headquartered in Chicago that manages and franchises offering 20 premier brands. The Company’s subsidiaries operate, manage, franchise, own, lease, develop, license, or provide services to hotels, resorts, branded residences, and vacation ownership properties, including under the Park Hyatt®, Miraval®, Grand Hyatt®, Alila®, Andaz®, The Unbound Collection by Hyatt®, Destination by Hyatt®, Hyatt Regency®, Hyatt®, Hyatt Ziva™, Hyatt Zilara™, Thompson Hotels®, Hyatt Centric®, Caption by Hyatt, JdV by Hyatt®, Hyatt House®, Hyatt Place®, tommie™, UrCove, and Hyatt Residence Club® brand names, and operates the World of Hyatt® loyalty program that provides distinct benefits and exclusive experiences to its valued members.

The role of Petrie PR

Petrie PR represents Hyatt’s lifestyle section in Asia markets, supporting the announcement of the new openings under the corporate by communicating the stories with personalised angles and securing interview and speaking opportunities for the lead management team.

Project in spotlight: Andaz Bali

The opening of Andaz Bali in April 2021 marks the entry of the vibrant Andaz brand into Indonesia. Offering a contemporary take on the traditional Balinese village and its way of life, Andaz Bali is located in the heart of Sanur, a quaint seaside village known for its old-world charm, picturesque beaches and spectacular sunrises.

Project Coverages

  • Further to the opening announcement, Petrie PR secured over 41 coverages with the total reach of 161 million among the operational markets as an immediate result.
  • Coverages in Prestige, Business Traveller, CASA Indonesia, DECO, Traveler Luxe, The Peak Malaysia